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Our Digital Marketing Blog
Read the Ellington Digital marketing blog where we discuss all things digital marketing: Social Media, Web Design, Lead Generation, Display Advertising, Retargeting and more…
Should You Invest in SEO or Google Ads First If You Need Leads in the Next 90 Days?
Need leads in 90 days? Learn whether SEO or Google Ads gets faster results, what timeline to expect, and how to invest for short-term growth.
How AI Scheduling Tools Can Save Service Businesses 10+ Hours Per Week
Discover how AI scheduling tools automate appointment booking, eliminate double bookings, and save service businesses 10+ hours per week. Learn what works.
What Happens to Your Marketing Performance When Your Website and CRM Don’t Talk to Each Other?
Learn what happens when your website and CRM aren’t connected and how disconnected systems hurt lead conversion, waste budget, and slow growth.
How Many Marketing Tasks Should You Automate in the First 90 Days?
Learn how many marketing tasks to automate in your first 90 days. Start with 3-5 high-impact workflows that save time and generate leads faster.
Do You Need a Website Before You Start Running Facebook Ads?
Can you run Facebook ads without a website? Learn what you actually need before launching campaigns and how landing pages compare to full sites.
How Many Touchpoints Does It Take to Convert a Service Lead?
Most service leads need 6–8 touchpoints before converting. Learn how often to follow up, what channels work best, and how to automate lead nurturing.
Should You Automate Customer Communication or Keep It Personal?
Learn when to automate customer communication and when to keep it personal. Discover how to balance efficiency with authentic connection.
Should You Build Email Sequences Before You Start Running Ads?
Learn why email sequences before running ads protect your ad spend and turn clicks into revenue. Build the right foundation before launching campaigns.
What Happens to Your Leads After They Fill Out a Form?
Learn what should happen after a lead fills out your form, including routing, follow-up timing, and automation strategies to convert more leads faster.
How Do You Know If Your CRM Is Actually Working?
Discover how to measure CRM effectiveness with performance metrics, ROI indicators, and clear signs your system isn’t delivering results. Assess your CRM now.