Read the Ellington Digital marketing blog where we discuss all things digital marketing: Social Media, Web Design, Lead Generation, Display Advertising, Retargeting and more…
Are you tired of seeing tons of visitors on your website but only a handful turning into customers? You’re not alone. Enter Conversion Rate Optimization (CRO). By implementing a well-defined conversion rate optimization strategy, you'll likely turn more of those...
There are many moving parts to a successful Facebook lead ad campaign. But, when launched correctly, this ad format can bring in leads that are high in quality and won’t drain your ad budget. Lead ads make it so that a lead capture form pops up right within someone’s...
This year is going to be big for digital marketing. With the way that technology and social media is constantly changing, the hunt for the next big thing that will improve ways to connect with customers and impact sales is always a priority in the world of marketing....
Online shopping is nothing new. The Internet, smartphones and apps put a new meaning to window shopping a long time ago. Where the game is still evolving is with marketing on social media as posts on sites such as Facebook and Instagram continue to get more targeted....