Read the Ellington Digital marketing blog where we discuss all things digital marketing: Social Media, Web Design, Lead Generation, Display Advertising, Retargeting and more…
As we enter the new year, businesses must be more strategic than ever when it comes to content marketing and lead generation. With the changing tides of digital trends and an ever-evolving customer base, companies must develop a thoughtful plan to identify their...
There are many moving parts to a successful Facebook lead ad campaign. But, when launched correctly, this ad format can bring in leads that are high in quality and won’t drain your ad budget. Lead ads make it so that a lead capture form pops up right within someone’s...
Inbound marketing has a central goal for a business to provide useful information about their services or goods to potential clients in exchange for starting a sales dialogue with those customers. In the process of connecting customers to content about what they seek,...