Ads, Advertising, Branding, Marketing, Social Media, Social Media Campaigns, Social Media Marketing
This year is going to be big for digital marketing. With the way that technology and social media is constantly changing, the hunt for the next big thing that will improve ways to connect with customers and impact sales is always a priority in the world of marketing....
Facebook, Instagram, Social Media Campaigns, Social Media Marketing
Facebook or Instagram, which one does your audience check first? If you’re a small business owner, you should assume the answer is both. Here’s why. While there’s no doubt about the appetite for both social media platforms, users are actually...
Ads, Lead Generation, Marketing, Millennials, Social Media Marketing
Online shopping is nothing new. The Internet, smartphones and apps put a new meaning to window shopping a long time ago. Where the game is still evolving is with marketing on social media as posts on sites such as Facebook and Instagram continue to get more targeted....
Blogging, Branding, Marketing, Millennials, Social Media, Social Media Marketing
“Think different.” When Apple unleashed those two words, the marketing campaign took on a life of its own and was tremendously successful. It was the beginning of a re-emergence for the then-struggling company. Around the same time the slogan was released,...
Branding, Lead Generation, Pinterest, Social Media Marketing
Long before its current iteration, Pinterest, the very visual pinboard of social media, started off as an app called Tote. It allowed users to search and sort merchandise to create their own catalogue. Sounds like a good idea, especially for business. But, despite its...
