At Ellington Digital, a division of Ellington Marketing Solutions, Inc., we are a creative agency built around client ROI. We understand what it takes to run a business, reach a specific audience, and make every marketing dollar work harder without compromising integrity, passion, excellence, compassion, or community.

Strong marketing is not a scattershot list of campaigns. It starts with a clear understanding of your business, your audience, and the full customer experience. From there, we guide prospects from awareness to website traffic, leads, and sales—while elevating your brand and helping your voice stand apart.

Goals & Objectives

1. Increase brand awareness and strengthen the referral base.
2. Increase the number of virtual clients to support growth.
3. Build stronger online visibility against competitors.
4. Strengthen the partnership with the Dementia Lifeboat.

How We’ll Accomplish This

• Create optimized service pages, a welcome video, testimonials, and educational articles to improve search visibility and organic traffic.
• Increase newsletter frequency and build a stronger database of leads, clients, and past clients.
• Manage active social channels with a balanced mix of high-value static posts and polished video content.
• Use every marketing channel to highlight the collaboration with Laura Wayman and drive awareness to the Dementia Lifeboat community.
• Use targeted LinkedIn outreach to grow thought-leadership visibility, connect with ideal prospects, and start conversations with people seeking caregiving guidance and support.

Website Hosting — $149 Monthly

• Secure hosting with Cloudflare protection.
• One hour of website edits each month. Additional time is billed at the development rate of $95 per hour.

Monthly Newsletter — $299 Monthly

• Manage and secure the database, including a website-to-Mailchimp integration that helps the list keep growing.
• One monthly newsletter promoting services, plus weekly “Thursday Thoughts.”

Social Media Content — $399 Monthly

• Ten static posts each month across Facebook, Instagram, and LinkedIn.
• Post video content as it is received, with up to three hours of editing time.
• Reshare Laura Wayman’s Dementia Lifeboat posts on Jocelyn’s channels.