Read the Ellington Digital marketing blog where we discuss all things digital marketing: Social Media, Web Design, Lead Generation, Display Advertising, Retargeting and more…
Pay-per-click advertising is one of the most effective ways for franchise businesses to increase website traffic, generate leads, and expand market reach. However, managing PPC campaigns presents unique challenges, such as balancing national branding with local...
It happens time and again; a business launches a winning ad campaign, gets ready to sit back and wait for the leads roll in . . . but only hears cricket. The ad budget is realistic, the audience is correct and the creative is brilliant. So, what happened? A common...