A question that we get asked often is “how do I know that I’m reaching my target market on social media?” It’s a very valid and important question and ties directly to the success of any social media campaign. Basically – if you’re not reaching your target market –...
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How to monitor your brand on social media
The internet is a vast, sprawling community that encompasses people from all walks of life. Including your customers. It is important to monitor the chatter about your brand – so that you know what your clients like and dislike about your products and services and can...
How to develop a social media strategy
Whether you are a large corporation, small business or a sales representative, developing a social media marketing strategy is imperative – it determines the measurable success of your social media presence. If you’re ready to jump into social media marketing, but...