Read the Ellington Digital marketing blog where we discuss all things digital marketing: Social Media, Web Design, Lead Generation, Display Advertising, Retargeting and more…
With ever-shifting preferences from families and seniors, senior living communities often grapple with the crucial task of effectively qualifying their online senior living leads. They may have tried digital marketing only to be disappointed with the quality of leads....
As we enter the new year, businesses must be more strategic than ever when it comes to content marketing and lead generation. With the changing tides of digital trends and an ever-evolving customer base, companies must develop a thoughtful plan to identify their...
We’re going to let you in on a little secret that just might change your marketing game. Are you ready for it? You will want to save this one. Your advertising campaign is only as strong as your call to action is. That’s the secret sauce! If you’re already scratching...
If you’ve ever visited a website for the first time and felt like you could instantly trust the company but couldn’t quite put your finger on why that was, you were likely experiencing the powerful impact that visual elements have on your psyche. The fonts, imagery...
This year is going to be big for digital marketing. With the way that technology and social media is constantly changing, the hunt for the next big thing that will improve ways to connect with customers and impact sales is always a priority in the world of marketing....
Successfully branding yourself requires more than a logo or motto that sums up what you do best. Your personal brand – how you present what you stand for and how you help potential clients achieve their goals – must stick online. With the rise of social media and...